Real strategy, honest insights, and stories from the small business journey. Whether you're just getting started or deep in the work of growing what you've built, this is where you come to think, learn, and move forward. Â
The Vault
5 Things You Need to Figure Out Before You Start Your Business
Jun 29, 2026
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 Skipping these is exactly why most businesses fail before they even really get started.
You have the idea. You have been sitting on it for months (or maybe longer a lot longer). You think about it i...
How to Know When Your Business Has Plateaued (And What to Do About It)
Jun 28, 2026
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 Spoiler: working harder is not the answer.
There is a specific kind of frustration that nobody talks about enough in the business world. It's not the frustration of failing. It's the frustration of ...
Why Single-Channel Businesses Are Leaving Money on the Table
Jun 26, 2026
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If your whole business lives in one place, you're one algorithm update away from a very bad week. Let's fix that.
I'm going to say something that's going to make some of you uncomfortable.
Your busi...
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